Content Producer · Creative Strategist · UGC Creator
Co-Executive Producer at Carlotta Media Inc · Toronto-based creator, producer & digital media strategist.
"Content isn't about going viral — it's about building systems that consistently earn attention."
Vanessa Peprah-Addo is a Toronto-based content producer, UGC creator, and self-described systems thinker. With over 10 years in the digital space, she brings both creative instinct and technical structure to everything she builds.
Currently serving as Co-Executive Producer for the Charlotte Dobre YouTube Channel, Vanessa leads story sourcing, content pipeline strategy, and team management for one of the internet's leading commentary brands. She also launched and oversees the r/CharlotteDobreYouTube Reddit community, building and managing the moderation team, and actively manages the YouTube community comments to keep the audience engaged and aligned with the channel's direction.
As a former athlete, she brings the same discipline to her creative work: intentional, consistent, and always moving forward. Her philosophy is simple — content isn't about going viral. It's about building systems that consistently earn attention.
From luxury dining to live events — original content, brand collabs, and luxury experiences.
View All Work →"Content isn't about going viral. It's about building systems that consistently earn attention."
— Vanessa Peprah-Addo · Co-Executive Producer · Toronto
Whether you're a brand looking for authentic content, a media company seeking a seasoned producer, or a creator ready to scale — let's talk.
